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Product Marketing Templates in Mark360.ai

Boost your sales and enhance product discovery with Catalog Templates and Multi-Product Message (MPM) Templates in Mark360.ai. These templates help you present your product inventory directly inside WhatsApp — visually appealing, interactive, and optimized for conversions.


Catalog Templates — Highlight Single Products Beautifully

Catalog templates act like WhatsApp brochures for individual products. You can feature:

  • A product thumbnail
  • A custom message body
  • Optional header/footer for branding
  • Interactive CTA buttons

Prerequisites:

  • Your product catalog must be uploaded to Meta Commerce Manager
  • The catalog must be linked to your Mark360.ai WhatsApp channel
  • Your WhatsApp number must be connected using Cloud API

How to Create a Catalog Template in Mark360.ai

  1. Navigate to: WhatsApp → Message Templates

    Setup Organization

  2. Click: + Create Template

    • On the top-right corner, click the ➕Create Template button.
  3. Fill in the following:

    • Template Name
    • Category: Product Marketing
    • Mark category change: No

    Setup Organization

  4. Under Template Format, select: Catalog Message

    • Connected catalog
    • Select a thumbnail image, or leave it to auto-pick the first product image
  5. Compose Message Body

    • You can use variables like {{name}}, {{product_name}}
    • Provide sample values for those variables
  6. Footer (optional):

    • Example: “Reply STOP to unsubscribe” or a brand tagline

    Setup Organization

  7. Buttons: Automatically pre-filled with appropriate CTA

  8. Review all content, then Submit for Approval

Once approved, your catalog template is ready for use in conversations and broadcasts.


How to Create a Single Product Message Template in Mark360.ai

  1. Navigate to: WhatsApp → Message Templates

    Setup Organization

  2. Click: + Create Template

    • On the top-right corner, click the ➕Create Template button.
  3. Fill in the following:

    • Template Name
    • Category: Product Marketing
    • Mark category change: No

    Setup Organization

  4. Under Template Format, select: Single Product Message

    • Connected catalog
    • Select a Product
  5. Compose Message Body

    • You can use variables like {{name}}, {{product_name}}
    • Provide sample values for those variables
  6. Footer (optional):

    • Example: “Reply STOP to unsubscribe” or a brand tagline

    Setup Organization

  7. Buttons: Automatically pre-filled with appropriate CTA

  8. Review all content, then Submit for Approval

Once approved, your catalog template is ready for use in conversations and broadcasts.


Multi-Product Message (MPM) Templates — WhatsApp as Your Mini Store

MPM Templates allow you to showcase up to 30 products in one WhatsApp message, grouped neatly in sections, offering a native, cart-based shopping experience.

Customer Experience:

  • Browse multiple products
  • View product details
  • Add/remove items to cart
  • Submit cart to business via WhatsApp

How to Create an Multi-Product Message (MPM) Template in Mark360.ai

  1. Navigate to: WhatsApp → Message Templates

    Setup Organization

  2. Click: + Create Template

    • On the top-right corner, click the ➕Create Template button.
  3. Fill in the following:

    • Template Name
    • Category: Product Marketing
    • Mark category change: No

    Setup Organization

  4. Under Template Format, select: Multi-Product Message

    • The system will show connected catalog & number of products
  5. Product Selection & Sections:

    • Create up to 10 sections

    • Each section can display up to 30 products

    • The first product in Section 1 becomes the thumbnail image

      Setup Organization

  6. Header (optional): Add a catchy title like “New Arrivals” or “Flash Sale!”

  7. Message Body:

    • Add custom message
    • Include personalization variables like {{customer_name}}
    • Provide sample values for Meta approval
  8. Footer (optional):

    • Add an unsubscribe option or brand tagline

      Setup Organization

  9. Buttons: CTA is auto-configured

  10. Review & Submit for approval

After approval, wait 15 minutes before using the template.


Comparison Chart

FeatureCatalog TemplateMPM Template
Product DisplaySingle itemUp to 30 items
LayoutHeader + body + CTASections + products
Ideal Use CaseHighlight one productSend collection
Customer ActionView or buyAdd to cart & checkout
CTA ButtonsAuto-includedAuto-included

Pro Tips

  • Use variables like {{name}}, {{discount}}, or {{brand}} to personalize each message.
  • Create product groups in Meta Catalog to control what shows in each section.
  • Add emotional CTAs like “Grab Now”, “Explore More”, or “Shop Before It’s Gone!”

By using Mark360.ai’s Catalog and MPM Templates, you’re not just sending promotional messages — you’re transforming WhatsApp into a personalized shopping destination for your customers.